KTI India Private Limited introduces Fisher-Price TM Premium Diaper Pants for Babies in India

Press Release

Mumbai (Maharashtra) [India], May 21: KTI India Private Limited is pleased to announce the launch of Fisher-PriceTM Premium Care Diaper Pants, designed specially to provide the best for a baby’s bottom and to make the life of a mother easier.

The most important responsibility for a mother is to choose the right, safe and best products for her baby. Fisher-PriceTM has always strived to provide products with highest quality to the consumers that is why it is one of the trusted brands for parents and caregivers.

Fisher-PriceTM Diaper Pants are premium diapers with 360° softy softness with its non- woven extra soft back sheet, breathable cover, 360° stretchy sides and specially designed layer which helps in super absorption and gives leakage protection for up to 12 hours.

There are various sizes available- small, medium, large & extra-large. The diaper pants are designed based on the market needs in helping parents to know when the baby needs a diaper change with our wetness indicator.

With Aloe Vera and Neem extracts, these diaper pants have anti-bacterial and anti-rash elements, and free of Parabens to keep the baby’s delicate skin safe.

With various features, Fisher-PriceTM Diaper Pants will be marketed and distributed by KTI India Private Limited a Subsidiary of Limra Holdings Limited (Sri Lanka).

“I am extremely happy to announce the launch of Fisher-PriceTM Diaper Pants for the SAARC Region. Our mission is to translate the success therein all over SAARC Region, which will be a hallmark success story for LIMRA Holdings, KTI India. Our values of upholding the best practices in LIMRA Holdings, the parent company of KTI India would always strive to do better and progressive initiatives in the region,” said Mr. NabhanAkeel, Group Chairman and CEO of LIMRA Holdings Limited.

“These premium diaper pants are specially designed based on the needs of babies, giving them safety, comfort and performance. Fisher-PriceTM Premium Care Diaper Pants is already available in market and soon will be available at all online channels,” said Mr. Anthony Pinto, VP of International Operations- Limra Holdings and Director of KTI India Private Limited.

About KTI India

KTI India has been incorporated to empower the Millennial Moms across the Globe starting in Middle East and South Asia Region by providing them the right product categories to manage parenthood. It was formed with a vision to become essential to their customers by providing them premium products and services at an economical pricing to help them to achieve their aspirations, especially the mothers. To learn more about KTI India and its products, visit http://www.ktiindia.com/or follow us on Facebook

 About Fisher-Price

Fisher-Price is a well-known American company that produces educative toys to support the growth of babies and toddlers. Since the early 1930s, Fisher-Price, headquartered in East Aurora, New York has created more than 5,000 toys as an option for parents who need toys that are safe and in line with international standards, durable, attractive and high quality. Fisher-Price has been a Mattel subsidiary since 1993. More information can be found on the website www.fisher-price.com

About Mattel India

The Mattel family of companies is the worldwide leader in the design, manufacture and marketing of toys and family products. Mattel’s portfolio of best-selling brands includes Barbie®, the most popular fashion doll ever produced, Hot Wheels®, Monster High®, American Girl®, Thomas & Friends® and Fisher-Price® brands, including Little People® and Power Wheels®, as well as a wide array of entertainment-inspired toy lines. At Mattel, we are Creating the Future of Play. For more information, please visit us at www.mattel.com.

For queries contact KTI India Private limited on +91 7718917493, or email info@ktiindia.com

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